Minh, N.H., Dat, T.Q. and Khoi, L.V. (2025) “ Detection and Resolution of Personalization Conflicts and Fatigue in B2C Digital Journeys Using Unified Customer 360 Behavioral and Preference Data”, Advances in Theoretical Computation, Algorithmic Foundations, and Emerging Paradigms, 15(11), pp. 1–16. Available at: https://heilarchive.com/index.php/ATCAEP/article/view/2025-NOV-04 (Accessed: 14 November 2025).